Faunus Plant – From steady growth
to a 30% revenue lift through full-circle execution
Client Overview
From herbal tradition to digital domination
Faunus Plant is one of the most important Romanian producers of supplements and herbal remedies, with a reputation for combining tradition with modern science. With a diverse product line, TÜV-certified manufacturing, and a loyal customer base, Faunus Plant stands out as a trusted brand in the health and wellness industry. They had the products, the trust, the reputation. But not the digital engine to scale.
What does this mean for you
You might have a strong business too — but without a system behind it, growth will stay slow.
The Challenge
Traffic was fine. Engagement okay. But conversions?
Faunus Plant had a loyal customer base and a strong product line in the natural supplements space—but growth was steady, not exponential. Their digital presence needed sharper execution across all fronts: traffic, engagement, lead generation, and revenue sources. We stepped in to build the systems behind scalable, measurable growth.
What We Did
(1)
Email marketing that drives 30% of total revenue
We turned newsletters into a predictable revenue engine—planning every campaign, writing copy that converts, segmenting audiences, and building automation flows that close the gap between interest and purchase.
• 100% YoY growth in email revenue
• 30% of total business revenue now attributed to email
• Built and optimized 60+ flows (Klaviyo) and coordinated 20+ lead gen campaigns (Optimonk)
(2)
SEO that converts, not just ranks
We built and maintained a compound-growth SEO system: technical improvements, strategic blog content, and high-ROI keyword targeting. The result? More traffic, better rankings, and a conversion rate above 3.5%.
• +25% organic traffic YoY
• +1% CTR improvement year over year
• 3.5%+ average conversion rate on SEO traffic
• Ongoing work: blog content, product page optimization, link building oversi
(3)
Influencer campaigns that fuel awareness & performance
We manage over 20 monthly collaborations—sourcing talent, briefing creators, refining messaging, and securing UGC materials for ads and launches. Every campaign is tracked, reviewed, and optimized.
• 20+ monthly creator partnerships
• Full-cycle campaign management: outreach, brief, feedback, assets
• Performance reporting & creative optimization
(4)
Conversion-focused copy
From lead funnels to landing pages, from product pages to ebooks, we’ve written hundreds of pieces of content designed to delight and convert.
• Lead magnets & email funnels
• Loyalty program content
• Product descriptions, landing pages, and social media copy
Want this kind of growth?
How We Work - How we work inside your business, not next to it
We don’t just implement campaigns—we are an essential part of the entire growth ecosystem. That means:
- Monitoring key performance metrics in real time.
- Coordinating with developers, designers, and influencers.
- Keeping campaigns aligned, on track, and scaling smoothly.
Everything is built to grow—and to keep growing.
We’re not another agency sending updates once a month. We’re inside your growth systems—daily.
What this means for you: You don’t have to micro-manage. We plug in, align with your goals, and move fast—while you stay focused on your business.
The Outcome
30%+ of business revenue
now attributed to email marketing
100% growth
in email-driven revenue YoY
25%+ of business revenue
increase in organic traffic YoY
- Top-performing SEO content with 3.5%+ conversion rate
- Influencer collaborations consistently fueling engagement and visibility
- Revenue growth every year since engagement began
How We Work - How we work inside your business, not next to it
Faunus Plant moved from solid presence to strategic momentum—where each part of the digital ecosystem pulls its weight. We improved the systems. The results followed.
Growth wasn’t a lucky spike. It was the result of a system where every part did its job.
What does this mean for you
When your email list converts, your SEO traffic brings leads, and your creators fuel engagement, you stop guessing. You grow on purpose.
